Life by Saaj is collaborative approach of four related businesses, independently successful but joined as one to create multi-dwelling lifestyles. The Life by Saaj signature and subsequent branding needed to communicate exclusivity and prestige in the heart of bayside.
Stumbled upon this well executed nautical brand by Anagrama which is a great example of a brand identity being applied across various mediums without having to look repetitive and yet creating a memorable impression. It's all about the perfect partnership of colours, patterns and looking at the brand as a whole instead of individual marketing items.
Working in conjunction with Bethel’s marketing team, we recently completed the redevelopment of their website to incorporate the new brand styling as well as utilising the latest development in responsive interface design which is optimised for various screen size and platforms.